6 - 10 April 2025

Oman Convention & Exhibition Centre

Muscat, Oman

Oman Tourism Market Insights: Water & Tourism Focus

Oman’s tourism market is growing rapidly, with 2023 seeing a 38% increase in visitors, reaching 4 million. This growth is central to Vision 2040, with $31 billion allocated for tourism development, emphasizing sustainability, infrastructure, and cultural heritage.

The government aims to boost tourism revenue to $483.7 million by 2024 through strategic projects and policy reforms, aimed at making the sector more resilient and eco-friendly and creating in-country value.

Water & Tourism Sustainability

Sustainable water management is crucial to Oman’s tourism sector, especially given its arid climate and limited freshwater resources. As tourism grows, particularly in eco-tourism and cultural heritage sites, demand for water and responsible management rises.  Hotels, resorts, and local communities must adopt innovative water-saving solutions to balance tourism growth with resource conservation.

Efforts to involve local communities in water-conscious practices also play a key role in preserving cultural heritage and supporting long-term economic development, without compromising the environment and water resources.

Why attend the Water & Tourism Forum

This forum is a must-attend for those involved in tourism, water, and sustainable impact, offering key opportunities for cross-sector collaboration and innovation. Here you find:

Global Leaders in Innovation

Connect with top professionals shaping sustainable tourism and water management

Action-Oriented Networking

Build partnerships with experts committed to responsible water use in tourism

Forward-Looking Solutions

Explore innovative, cross-sector solutions for sustainable tourism growth

Platform for Entrepreneurs & Investors

Discover investment opportunities in water and tourism in Oman and beyond

Innovation & Growth

Learn about new technologies and strategies driving sustainable tourism and water management

Collaborations for Prosperity

Forge partnerships that promote prosperity and water sustainability across sectors

Why Sponsor

Sponsoring the Water & Tourism Forum offers brands high-level visibility and aligns them with two fast-growing business sectors: sustainable tourism and water management.

It provides a platform to showcase leadership in water conservation and sustainability initiatives within Oman’s thriving tourism market.

Join Us

Seats are limited, register today to secure your spot

Organized by

Gtour Travel & Events, headquartered in Stuttgart-Germany. Gtour Events is specializes in organizing Conferences & Events in the countries where we believe we can make a contribution, spearheading various Projects related to Sustainability, Pharma & SME’s.  We are committed to execute strategic and added-value Conferences, providing our international clients with lots of innovative ideas and valuable new contacts at our Conferences. We take the Events & Conferences to the next level!
FrauBlau – Pioneering Water Innovation through Tourism and Community Engagement At FrauBlau, we turn water innovation into a compelling story for both tourists and local communities. By leveraging tourism as a platform for communication, we raise awareness about the value of water and the importance of sustainable practices. Our unique approach blends innovative water-saving technologies with immersive storytelling, driving engagement and fostering cross-sector collaboration. In partnership with Oman Water Week 2025, our program highlights how tourism can actively contribute to sustainable water management, aligning with Oman's Vision 2040 for eco-friendly development and long-term water security.
Headquartered in Muscat Oman, Raya Services specializes in creating effective platforms for knowledge exchange and business networking by conceptualizing and executing strategic business conferences for the international clients, Buyers Meet Program, Bespoke events, Technical Hands on Learning Program and educational programs.
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